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Are You Ready to Take AIM?

Embrace change. Lead better. It all starts with a conversation.

Buy Talking Change: Must-Have Conversations for Successful Leaders today. Amazon #1 Best Seller! Join the conversation. 

Talking Change: Must have Conversations for Successful Leaders


We coach leaders to adapt, innovate, and inspire others to embrace change and succeed. We facilitate conversations to engage and align teams around common goals, behaviours, and expectations. As certified coaches with extensive business and consulting experience, clients seek us out to create beneficial and sustainable change in their people and organizations. We love what we do and we get more done because we have fun. 

It's time to take AIM! Let's Connect


Path to Promotion

Prepare high potentials for leadership roles, expanded roles and career advancement with the Path to Promotion Roadmap self-assessment, 360° feedback, performance observation and targeted coaching.

Leader Kick Start

Expedite the impact of new leaders and seasoned leaders with new mandates by leveraging our proven approach to prioritizing, organizing and leading teams and businesses with tools, tips, and coaching.

Game Changer

Targeted coaching to help team members reach the top of their game - after a leave, in a new role or to improve performance.  

Facilitation & Courses


Customized experiential leadership development. Practical, insightful, and high-impact program aligned to your organizational strategy, plans, and culture designed to improve performance to achieve priorities and goals. 

Team Alignment

Expert process facilitation practices to engage and align teams around common goals, behaviours, and expectations. Collaborate, brainstorm, decide, prioritize, plan, assign actions and build team morale.

Leading Change

AIM Changer 

Based on Jen's best-selling book Talking Change: Must-Have Conversations for Successful Leaders, this game-changing program is for those who want to lead through change and disruption with confidence and success. The interactive program including videos, toolkits, self-reflection, feedback, and group coaching to embrace change and lead better. 


Hands-on support and coaching to plan, communicate, execute and gain commitment to organizational and team changes.

  • Fast-track implementations
  • Unstick stalled projects
  • Improve teams dynamics
  • Create structure, process and habits to sustain success

People Are Saying...

Jennifer has proven to be professional, thoughtful and insightful in her questions as she has encouraged me to explore perspectives not previously considered.  This coaching relationship has helped me make significant positive changes not only in my professional career, but as well in my personal life.  I have had several coaches over the years, but none have proven to have Jennifer’s ability to connect at a personal level, and provide an environment where I have been comfortable sharing my challenges.  Her ability and desire to move beyond personal coaching and into organizational change, to include insight on design and drive on execution and accountability has proven invaluable to me over the years.

Practice Leader, Professional Services Firm