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Who We Are

Our Why: To lead great conversations, as facilitators and coaches, so that people connect, embrace change, and build the confidence to lead their teams and organizations forward. 

Jennifer Campbell, CPCC

Jennifer Campbell

I’m Jen Campbell and I help people lead their teams and organizations through change with confidence, calmness, and candour. 

  • I simplify and demystify the art and science of leading change. 
  • I facilitate great conversations and connect the dots to solve problems. 
  • I help busy leaders focus, learn, execute, and succeed.
  • I help teams align around common goals, behaviours, and expectations. 
  • I bring energy, enthusiasm, experience, and organization, and I lead by example.  
  • I work with great clients. Let’s start our conversation!

Jennifer started her professional career at Arthur Andersen Business Consulting. She developed her skills and passion for change management and facilitation working with merger & integration clients and teaching at the international training centre. Jennifer is a sought-after thinking partner and problem solver, a quick study and known for her contagious energy and ability to create a positive atmosphere. 

As a certified coach, Jennifer works with up-and-coming leaders, new leaders and seasoned leaders to achieve better results - both personally and professionally. She brings structure, experience and humour to her coaching relationships, a combination that has enabled people to see things more clearly, move their agendas forward, make changes that stick and have a little fun along the way.

As a facilitator, Jennifer guides teams through proven processes to prioritize, simplify and achieve results. She engages the entire group through powerful questions and curiosity, gathering all perspectives to create the best solutions, align the team, and gain commitment to actions.

As an ImpleMentor, Jennifer is a versatile adviser who leverages her extensive consulting experience and practical approach to change management to coach leaders to implement change, create commitment, and transfer the tools and skills needed for sustainment.

Jennifer holds a Bachelor of Commerce (Honours) from Queen’s University, a certificate in adult training and development (Ontario Institute of Studies in Education, University of Toronto) and is certified to administer the Myers Briggs Type Indicator. She is a Certified Professional Co-Active Coach (CPCC) through the Coaches Training Institute.

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Rebecca Scott Rawn, RCC

Rebecca Scott Rawn, RCC

Rebecca has successfully influenced politicians, bureaucrats, and corporate leaders to make positive change. As a communication expert and registered corporate coach, she empowers people to achieve their impossible, with support and coaching when they need it.

Rebecca has written policy for the provincial government, held leadership roles in private organizations, and honed her media and government relations skills in high pressure situations. In 2019, she was awarded the McKnight's Women of Distinction Rising Star award for her achievements in the long term care industry. 

She has spent countless hours with seniors as a volunteer and a Nursing Home Administrator and has taken to heart the advice of those who have ‘been there and done that’ – create meaningful connections, live the life that’s right for you, and have no regrets.

Rebecca holds a Masters of Public Policy and Public Administration from Ryerson University and a Bachelor of Arts in Political Science and Business from Carlton University. She is a Registered Corporate Coach, a Centergy and Laughter Yoga Instructor and holds a Long Term Care Administrator Certificate.

Our Story

Rebecca Scott Rawn, RCC and Jennifer Campbell, CPCC

Sister is probably the most competitive relationship within the family, but once the sisters are grown, it becomes the strongest relationship. ~ Margaret Mead

How true this is. For the first 20+ years of our lives we co-existed as sisters, focused on different things, gathering different experiences. The turning point was when Jen got married. Rebecca stood up as Jen’s maid of honour and the seas shifted. No longer were we the, at times competitive and other times complacent, sisters, we had become friends.

A number of years later we realized that as much as we tried to be different, we were actually converging. Our work, though focused in different industries, enabled us to gain similar skills – coaching, facilitation, leadership and making change happen. And most importantly we both believed we get more work done when we have fun. Our personal lives were turning out similarly as well, we both had daughters – two more sets of sisters!

What remains different are our perspectives, which drives us to create better solutions. We discovered that we enjoy discussing a wide range of topics from different perspectives. Coupled with our skills in coaching, facilitating, communication, business planning and just generally being great at getting things done, we decided it was time to join forces and bring a new experience to organizations.

We bring our coaching and facilitation expertise and our amazing implementation skills to help individuals and organizations prioritize, simplify and succeed. We get more done because we have fun, with groups and one-on-one.

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These Little Girls are Us (LinkedIn post for #thislittlegirlisme campaign in 2021)

These little girls are us. These girls are sisters. 

The older sister played sports. Her competitive nature costing her her front teeth in a pogo stick jumping contest at the age of 9. She was never a reader, though successfully published a book in 2021. She is an ESTJ – outwardly confident, extroverted, and loves to be in conversation. She doesn’t always feel inwardly confident but pushes forward anyway. She spent a semester learning French in Switzerland in highschool, graduated Queen’s Commerce, and landed a consulting job to start her career. Before joining the workforce she travelled the world alone – meeting up with friends along the way. She and her now husband quit their jobs and travelled the world together. After almost 20 years of living and working in Toronto they moved their young family to the west coast for a new adventure and change in lifestyle. She is at times exhausted and other times exhilarated by the continuous hustle of growing her coaching and consulting business, the ups and downs of raising daughters, and the desire to create and maintain family and friend connections in a busy and disconnected world. 

The much younger sister is an INFJ who plays an extrovert in public but craves time on her own to recharge. She often felt lonely as a child and feared a weekend with no plans. She grew up to create her own community of friends, family and neighbours and relishes lazy weekends and rare dinners on her own – realizing that your worth isn’t defined by your social calendar. This little girl has always been a cheerleader for everyone else, bringing energy and enthusiasm to all she is involved in – but she’s still learning how to be her own cheerleader. She heard the word “Kilimanjaro” as a child and decided she would go there one day – successfully reaching the peak in her 20s. She had a strong affinity for working with seniors, began volunteering at a nursing home when she was 12 and has dedicated her career to supporting older adults across the country, successfully advocating for billions of dollars of investment in this area. She’s been living with Multiple Sclerosis for nearly a decade and approaches it like everything else in her life – with optimism, dedication and the strong belief that everything will work out how it is meant to be. 

The sisters spent many years co-existing, focused on different things, gathering different experiences. In their 20s they found common ground watching @Jennifer Garner kick ass as a spy on Alias. A turning point happened, no longer were they just sisters - at times competitive and other times complacent – they had become friends.

I’m Jen, the older sister. I live by the motto – you regret the things you don’t do more than the things you do – so I’m a doer. I’ve learned to downhill ski and mountain bike in my 40s. I’m inspired by my sister’s fierce fight and success against MS. I’m passionate about girls and women having confidence in themselves. We have all accomplished something in our lives – know your unique contributions (we all have them) and be proud of that. Confidence comes from showing up – so show up like you belong. 

My advice – For years I considered myself smarter than my little sister because when I was 12 and she was 6 I could smoke her at the game Boggle. As it turns out, she is much smarter than me and can take on anyone in Boggle, among other things. I spent too many years not being a friend to my sister, and now being a mom of two daughters, my advice is this – find common ground with people. Learn from others. Listen to their stories. Encourage them. 

I’m Rebecca, the younger sister. I’ve learned that we are human beings, not human doings so I try to complement my sister’s penchant for action with rest and contemplation. I’ve always admired my sister and her fierce confidence and competitive spirit. I used to beat myself up for not being more like her. She’s helped me realize my own unique contributions and embrace who I am. The seniors I spend time with helped me realize that possessions, money and titles don’t keep us company when we are older. 

My advice – Tell yourself every day that you are enough – exactly the way you are. Don’t try to be your older sister, your best friend, someone on instagram or a better version of yourself. Just be you – and be amazed at how wonderful that is.